Changes to Google Shopping: What Does it Mean for Your e-Commerce Site?
JT Website Design has recently learned that Google will begin charging for Google Shopping Listings this fall. This is obviously to the dissatisfaction of the thousands of merchants who have always relied on free listings in Google search results – perhaps like many of you. The change, scheduled for August […]
E-Commerce Shopping Cart Comparison
Opening an online store can seem as complicated as building a brick and mortar store from the ground up. What is the right cart to use? How hard will it be to make changes down the road? What if you have to start over from scratch? These are all valid […]
Make the Logo Bigger
One of the most common requests from clients is to make the logo bigger. With the right balance this is no problem, but sometimes the logo is enlarged to epic proportions…
How to Use Facebook Timeline for Business Pages
The launch of Facebook Timeline has been a controversial one, as many users have resisted the “forced” compliance with the new layout. But for business owners, Facebook Timeline may actually be a positive change for the way their brands are promoted. Consider the following ideas for using Facebook Timeline for […]
Making the Switch to Freshbooks
Well, we’ve finally done it- a simpler, faster, more efficient billing system. It has been a long time coming, and after much deliberation on invoicing options Freshbooks is the winner. So, what are the benefits to using this new system, and how will it improve the billing process for you, […]
Spring Cleaning for the Digital World
It’s Spring! Time to get out the dust mops and clean all the junk from your garage and closet. But why stop there? Many people do not consider the digital clutter that resides in their email boxes, and yes, their websites. It may be tough to conceptualize why this is […]
How to Protect Yourself from the BEAST Attack
Picture this: You open your web browser, login to your bank account… and an eavesdropper hijacks your web browser, sees everything in your account, makes fraudulent transactions, and even changes the password. It sounds pretty scary right? There are ways to defend against this attack, and I’ll give you a quick […]
Writing an Effective Call to Action
Conversion: It’s the ideal end game of any marketing message, whether it’s the content of your website or your e-mail marketing campaign. Conversion is the process of turning prospects into paying customers of your business. The call to action is a necessary tool for achieving conversion anytime you speak to […]
Internet Marketing Campaign Flops, and those who “Mopped” the Floor with their Competitors!
What’s the best way to learn which marketing strategies work? By watching others make it big, and make mistakes. Some major retailers hit a home run when it comes to Internet marketing campaigns, while others strike out big time. Here are some of the most notable flops and mops in […]